PopupView v6

PopupView is an augmented reality platform by Visioning Lab — a "YouTube for AR experiences." It lets cultural venues, cities, publishers, and public spaces deliver immersive AR content to visitors through their mobile devices.

Users point their phone at a real-world image (a poster, artwork, printed page, etc.) and PopupView overlays interactive 3D content, animations, and audio on top of it.

How It Works

1. Image Recognition — The app detects printed images in the real world using AR image tracking.
2. Content Loading — Matching 3D prefabs are loaded on demand (via Unity Addressables) so the app stays lightweight.
3. AR Overlay — The content is spawned, scaled to match the physical image size, and anchored in place.
4. Modular Behaviours — Each piece of content can have its own mix of behaviours: scaling, rotation, audio playback, UI overlays, and more.

Campaigns

PopupView content is organised into campaigns — themed AR experiences deployed to specific locations or publications. Past campaigns include:

• ExploreDeansgate — city exploration
• SpekeHall — heritage site experience
• Folklore / Tales of These Isles — storytelling
• StrongWomen — public art
• Birdsong — nature / soundscape
• ARGraffiti — street art
• AstroJacks — interactive play
• And many more

Tech Stack

• Unity with ARFoundation for cross-platform AR (iOS & Android)
• C# for all application logic
• Unity Addressables for async content loading
• DOTween for smooth animations
• ShaderLab / HLSL for custom visual effects

Architecture

Component	Role
ARImageScanLogic	Listens for ARFoundation tracked-image events and triggers content spawning
AddressableManager	Loads prefabs asynchronously via Unity Addressables
ActivationEventManager	Manages modular behaviours (IActivationEvent) on each prefab
ScaleToImageEvent	Scales content to match the physical tracked image size
RotateOnUpdateEvent	Continuous rotation animation via DOTween
AudioSourceSingleton	Global audio manager with crossfade support
PlayAudioOnActive	Triggers audio playback when content is activated
TrackedImageDataSO	ScriptableObject storing per-image metadata and settings
TrackedImageRegistry	Maps image names to their data, prevents duplicates
TrackedImageObjectManager	Ensures one prefab per tracked image, handles parenting and transforms

Previous Versions

Version	Repository
v5	visioninglab/popupview_v5
v4	visioninglab/popupview_v4
Campaigns	visioninglab/Campaigns

Getting Started

v6 is under active development. Setup instructions will be added as the project takes shape.

Contact

Visioning Lab — hello@visioninglab.com Website — popupview.com