customer-targeting

Here are 3 public repositories matching this topic...

saishyam43-oss / b2b-uplift-targeting-policy

Decision-grade B2B uplift targeting policy that captures revenue while eliminating Admin-level churn risk.

python experimentation causal-inference decision-science risk-management product-analytics b2b-saas uplift-modelling customer-targeting

Updated Mar 25, 2026
Python

onyemarihappy / sprocket-central-customer-analytics

Star

Power BI dashboard analysing $22M in FY2017 sales, customer segmentation, and prospect targeting for Sprocket Central Pty Ltd — KPMG Virtual Internship. Covers revenue trends, wealth-segment profitability, and a scoring model identifying 200 high-priority acquisition targets from 1,000 prospects.

power-bi data-visualization business-intelligence data-analytics power-query dax customer-segmentation marketing-analytics kpmg retail-analytics customer-targeting

Updated May 7, 2026

Arnav-Ajay / term-deposit-subscription-prediction

Star

Machine learning pipeline for pre-call customer ranking achieving 3.66× lift in targeted term deposit campaigns.

python machine-learning classification feature-engineering imbalanced-data gradient-boosting customer-segmentation marketing-analytics bank-marketing ml-pipeline lift-analysis customer-targeting

Updated Mar 19, 2026
Jupyter Notebook

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