Pawbytes Skill Suites

59 AI agent skills for Claude Code — agentic marketing automation, AI creative agency workflows, product development, webinar creation, and developer productivity tools.

Install

npx skills add pawbytes/skill-suites

The interactive installer lets you pick individual modules or install everything at once.

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Modules

Marketing Suites — 23 skills

A full AI marketing team inside Claude Code. One agency agent routes every request to the right specialist automatically — no need to know which skill to call.

Skill	What it does
paw-mkt-agent-agency	Master router — coordinates all 22 specialists from a single prompt
paw-mkt-sostac	Full 6-phase SOSTAC marketing strategy with research-first analysis
paw-mkt-product-context	Product positioning, ICP, messaging framework, competitive differentiation
paw-mkt-content	Blog posts, whitepapers, case studies, editorial calendars
paw-mkt-seo	Technical SEO audits, keyword research, pSEO, GEO, link building
paw-mkt-email	Email sequences, newsletters, drip campaigns, lifecycle automation
paw-mkt-social	Organic social strategy, content calendars, hashtag and UGC programs
paw-mkt-paid-ads	Google Ads, Meta Ads, PPC strategy, retargeting, ad creative
paw-mkt-video	YouTube/TikTok/Reels strategy, scripts, SEO, thumbnails
paw-mkt-pr	Press releases, journalist outreach, crisis comms, reputation management
paw-mkt-influencer	Influencer and creator partnerships, UGC programs, affiliate programs
paw-mkt-cro	Landing pages, signup flows, A/B tests, forms, exit popups, onboarding
paw-mkt-referral	Referral programs, affiliate structures, word-of-mouth campaigns
paw-mkt-retention	Churn prevention, cancel flows, dunning, win-back, health scoring
paw-mkt-pricing	Pricing tiers, freemium models, willingness-to-pay, value metrics
paw-mkt-launch	Product launch plans, GTM strategy, Product Hunt, early access
paw-mkt-sales	Sales decks, pitch decks, demo scripts, objection handling, battle cards
paw-mkt-community	Discord/Slack communities, champions programs, community-led growth
paw-mkt-analytics	GA4, GTM, UTM setup, attribution, measurement infrastructure
paw-mkt-guerrilla	Growth hacks, viral campaigns, low-budget unconventional tactics
paw-mkt-psychology	Behavioral science, cognitive biases, Cialdini persuasion frameworks
paw-mkt-dashboard	SvelteKit + sql.js marketing dashboards with LLM-generated UI
paw-mkt-setup	One-time module setup and configuration

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Creative Agency Suites — 15 skills

A full AI creative agency with persistent agent personas and deterministic production workflows. Brief Aria the Creative Director — she coordinates the Designer, Strategist, and Video Producer automatically.

Agents (persistent personas with memory across sessions):

Agent	Role
paw-cra-agent-creative-director	Aria — orchestrator, entry point for all creative requests
paw-cra-agent-designer	Visual production — social posts, carousels, brand assets, templates
paw-cra-agent-strategist	Research, content strategy, scripts, copy, competitor analysis
paw-cra-agent-video-producer	Short-form, long-form, episodic video, subtitles, voiceover

Workflows (deterministic production pipelines):

Workflow	What it produces
paw-cra-campaign-orchestration	Full campaign — dispatches Designer + Video Producer in parallel
paw-cra-content-research	Competitor analysis, trend research, content opportunity bundles
paw-cra-design-social	Platform-ready social posts and carousels
paw-cra-design-brand	Logos, icons, flyers, banners, brand identity assets
paw-cra-design-batch	Bulk asset generation from a content calendar or campaign brief
paw-cra-video-shortform	TikTok, Reels, and YouTube Shorts vertical video
paw-cra-video-longform	YouTube and web long-form (1–10 min), episodic series
paw-cra-video-clips	Clip extraction and repurposing for multi-platform distribution
paw-cra-multi-platform-export	Resize and encode master assets for every platform spec
paw-cra-quality-control	Cross-asset QC with severity-rated report for full campaigns
paw-cra-setup	One-time module setup and configuration

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Prodig Suites — 14 skills

End-to-end product development orchestrator. Transform concepts into production-ready deliverables with research, strategy, and execution phases.

Skill	What it does
paw-ps-agent-product-builder	Master coordinator — routes requests to appropriate agents/workflows
paw-ps-strategist	Product strategist — roadmap, positioning, competitive analysis
paw-ps-discovery	Creative discovery — ideation, market gaps, opportunity mapping
paw-ps-research	Rigorous market research — surveys, interviews, data analysis
paw-ps-audience	Customer insight specialist — personas, segmentation, JTBD
paw-ps-research-to-brief	Convert discovery and research into actionable briefs
paw-ps-concept-to-product-plan	Transform accepted concepts into product plans
paw-ps-knowledge-executor	Build knowledge base content and documentation
paw-ps-service-executor	Execute service-based product deliverables
paw-ps-software-executor	Product execution for software and technical deliverables
paw-ps-template-executor	Build template-based assets and frameworks
paw-ps-product-package-assembler	Bundle product artifacts into deliverable packages
paw-ps-publish-ready-check	Evaluate whether products meet publish-ready criteria
paw-ps-setup	One-time module setup and configuration

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Webinar Creator Suites — 4 skills

AI-powered webinar production from research to final deliverable.

Skill	What it does
paw-wbc-agent-discovery	Research-obsessed strategist — topic research, audience analysis
paw-wbc-agent-producer	Structured producer — slides, scripts, recording coordination
paw-wbc-webinar-creation	Guided end-to-end webinar creation workflow
paw-wbc-setup	One-time module setup and configuration

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Utility — 3 skills

Skill	What it does
paw-tools-presentation	Generate McKinsey-style HTML slide decks from marketing strategies
paw-tools-release	Automate releases — version bump, changelog, git tag, GitHub release
paw-tools-setup	One-time module setup and configuration

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Repository Structure

skill-suites/
├── src/
│   ├── marketing/           # paw-mkt-* skills (23)
│   │   ├── paw-mkt-agent-agency/
│   │   ├── paw-mkt-content/
│   │   ├── paw-mkt-seo/
│   │   └── ... (20 more)
│   │
│   ├── creative/            # paw-cra-* skills (15)
│   │   ├── paw-cra-agent-creative-director/
│   │   ├── paw-cra-agent-designer/
│   │   └── ... (13 more)
│   │
│   ├── prodig/              # paw-ps-* skills (14)
│   │   ├── paw-ps-agent-product-builder/
│   │   ├── paw-ps-strategist/
│   │   └── ... (12 more)
│   │
│   ├── webinar/             # paw-wbc-* skills (4)
│   │   ├── paw-wbc-agent-discovery/
│   │   ├── paw-wbc-agent-producer/
│   │   └── ... (2 more)
│   │
│   └── tools/               # paw-tools-* skills (3)
│       ├── paw-tools-presentation/
│       ├── paw-tools-release/
│       └── paw-tools-setup/
│
└── .claude-plugin/
    └── marketplace.json     # unified installer manifest

Each skill folder contains:

paw-{suite}-{skill-name}/
├── SKILL.md      # Main skill definition and prompts
├── assets/       # Supporting assets (templates, examples)
└── scripts/      # Optional automation scripts

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Manual Installation Guide

If you're cloning this repository directly (e.g., for use with Claude Code, OpenClaw, or other AI environments), follow these steps:

Step 1: Clone the Repository

git clone https://github.com/pawbytes/skill-suites.git
cd skill-suites

Step 2: Copy Skills to Your AI's Skills Folder

Each suite is located under src/{suite-name}/. Copy the skill folders to your AI's skills directory:

For Claude Code:

# Copy individual skills (example: marketing setup)
cp -r src/marketing/paw-mkt-setup ~/.claude/skills/

# Copy all skills from a suite
cp -r src/marketing/paw-mkt-* ~/.claude/skills/

# Copy all skills from all suites
cp -r src/marketing/paw-mkt-* ~/.claude/skills/
cp -r src/creative/paw-cra-* ~/.claude/skills/
cp -r src/prodig/paw-ps-* ~/.claude/skills/
cp -r src/webinar/paw-wbc-* ~/.claude/skills/
cp -r src/tools/paw-tools-* ~/.claude/skills/

For OpenClaw or similar environments:

# Adjust the destination path to your environment's skills folder
cp -r src/marketing/paw-mkt-* /path/to/your/skills/folder/

Step 3: Run the Setup Skill

After copying skills, run the appropriate setup skill to initialize each suite:

Suite	Setup Skill	What it does
Marketing	/paw-mkt-setup	Initialize marketing workflows and configuration
Creative	/paw-cra-setup	Set up creative agency agents and workflows
Prodig	/paw-ps-setup	Initialize product development environment
Webinar	/paw-wbc-setup	Set up webinar creation workflows
Tools	/paw-tools-setup	Initialize utility tools

Example:

/paw-mkt-setup

This will:

1. Create necessary configuration files
2. Set up agent personas and memory (for Creative suite)
3. Initialize workflow templates
4. Configure any required integrations

Quick Reference: Suite Prefixes

Prefix	Suite	Skills Count
paw-mkt-	Marketing	23
paw-cra-	Creative Agency	15
paw-ps-	Prodig	14
paw-wbc-	Webinar Creator	4
paw-tools-	Utility Tools	3

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License

MIT License — use freely for personal and commercial projects.