Product-minded software engineer with deep experience in iOS (Swift/SwiftUI), Python (Django / DRF), and SaaS product development.
I focus on shipping outcomes — from API design and infrastructure to product strategy, KPIs, and execution.
A family-focused finance and expense tracking app that helps households track itemized spending, personal inflation, and budgets.
Tech: SwiftUI, Django REST Framework, PostgreSQL, Celery, AWS
Highlights: Manual/recurring transactions, budget alerts, and itemized bill tracking.
🛍️ SellerLane
A multi-channel order and task management SaaS for Indian online sellers (Amazon, Flipkart, Meesho, Nykaa, etc.).
Tech: DRF, React (planned), Celery, AWS
Highlights: Unified dashboard for orders, fulfillment automation, returns tracking.
Analytics SaaS for Amazon sellers — I led product definition, roadmap, and data optimization.
Highlights: Reduced reporting latency, defined growth metrics, aligned feature KPIs.
Languages: Swift, Python, JavaScript
Frontend: SwiftUI, React
Backend: Django REST Framework, PostgreSQL, Celery
Infra / DevOps: AWS EC2, S3, Nginx, Gunicorn, Docker
Product: PRDs, MVP planning, OKRs, backlog prioritization
- Built and launched Mindful (FinTrack) — full iOS + DRF stack for personal finance tracking.
- Led KwickMetrics SaaS roadmap, collaborating across design, backend, and data teams.
- Architected DRF services using Celery, Gunicorn, and Nginx on AWS EC2.
- Resume (Tech + PM): resume/Karthick_Selvaraj_Tech_Resume.md
- Email: karthickselvaraj.career@gmail.com
- GitHub: github.com/karthironald
- LinkedIn: (add your LinkedIn link here)
“Ship outcomes, not releases.”
I bridge product strategy and engineering execution to deliver measurable results.
- LinkedIn: (add link)
- Live Demos & Screenshots: see
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