diff --git a/_pkgdown.yml b/_pkgdown.yml
index a2b0298..6baad98 100644
--- a/_pkgdown.yml
+++ b/_pkgdown.yml
@@ -9,7 +9,12 @@ template:
 
   includes:
       in_header: |
-        <script defer data-domain="stacks.tidymodels.org,all.tidymodels.org" src="https://plausible.io/js/plausible.js"></script>
+        <!-- Privacy-friendly analytics by Plausible -->
+        <script async src="https://plausible.io/js/pa-tJeCQWgrYDRse6lV1r2gU.js"></script>
+        <script>
+          window.plausible=window.plausible||function(){(plausible.q=plausible.q||[]).push(arguments)},plausible.init=plausible.init||function(i){plausible.o=i||{}};
+          plausible.init()
+        </script>
 
 development:
   mode: auto