diff --git a/apps/storefront/app/products/[slug]/page.tsx b/apps/storefront/app/products/[slug]/page.tsx
index bfe9b76..03e3974 100644
--- a/apps/storefront/app/products/[slug]/page.tsx
+++ b/apps/storefront/app/products/[slug]/page.tsx
@@ -55,7 +55,7 @@ export default async function ProductPage({ params }: Params) {
           {product.garment}
         </p>
         <h1 className="mt-2 font-display text-4xl font-bold uppercase leading-[0.95] tracking-tight text-ink sm:text-5xl">
-          {product.artworkTitle}
+          {product.title}
         </h1>
         <p className="mt-2 text-sm text-muted">
           From the{' '}
diff --git a/apps/storefront/app/shop/page.tsx b/apps/storefront/app/shop/page.tsx
index a664c97..ebf4991 100644
--- a/apps/storefront/app/shop/page.tsx
+++ b/apps/storefront/app/shop/page.tsx
@@ -14,13 +14,16 @@ export const metadata: Metadata = {
 
 export default async function ShopPage() {
   const products = await dataProvider.listProducts();
+  const designSlugs = new Set(suppliedShopDesigns.map((d) => d.slug));
+  const clothingDesigns = products.filter((p) => designSlugs.has(p.slug));
+  const availablePieces = products.filter((p) => !designSlugs.has(p.slug));
 
   return (
     <Container className="py-14">
       <PageHeader
         eyebrow="Shop"
         title="The shop"
-        lead="Clothing designs and available garments — artwork made wearable."
+        lead="Ready-to-order tees and garments — pick a piece, choose your size, and add it to your bag."
         contained={false}
       />
 
@@ -32,25 +35,30 @@ export default async function ShopPage() {
           Clothing designs
         </h2>
         <p className="mt-2 max-w-2xl text-sm text-muted sm:text-base">
-          Every supplied shirt and worn-piece image lives here in Shop, linked to the artwork it
-          carries.
+          Studio-supplied shirts you can buy as-is — open a piece to choose size, add to bag, and
+          leave a review.
         </p>
-        <ul className="mt-6 grid grid-cols-2 gap-x-5 gap-y-10 sm:gap-6 lg:grid-cols-4">
-          {suppliedShopDesigns.map((design, i) => (
-            <li key={design.slug}>
-              <Reveal delay={Math.min(i, 3) * 60}>
-                <ShopDesignCard design={design} priority={i < 2} />
-              </Reveal>
-            </li>
-          ))}
-        </ul>
+        {clothingDesigns.length === 0 ? (
+          <div className="mt-6">
+            <EmptyState
+              title="No clothing designs yet"
+              description="New shirts are on their way."
+            />
+          </div>
+        ) : (
+          <ul className="mt-6 grid grid-cols-2 gap-x-5 gap-y-10 sm:gap-6 lg:grid-cols-4">
+            {clothingDesigns.map((product, i) => (
+              <li key={product.id}>
+                <Reveal delay={Math.min(i, 3) * 60}>
+                  <ShopDesignCard product={product} priority={i < 2} />
+                </Reveal>
+              </li>
+            ))}
+          </ul>
+        )}
       </section>
 
-      {products.length === 0 ? (
-        <div className="mt-10">
-          <EmptyState title="Nothing in the shop yet" description="New drops are on their way." />
-        </div>
-      ) : (
+      {availablePieces.length === 0 ? null : (
         <section className="mt-16 border-t border-line pt-12" aria-labelledby="available-title">
           <h2
             id="available-title"
@@ -59,7 +67,7 @@ export default async function ShopPage() {
             Available pieces
           </h2>
           <ul className="mt-6 grid grid-cols-2 gap-x-5 gap-y-10 sm:gap-6 lg:grid-cols-3">
-            {products.map((product, i) => (
+            {availablePieces.map((product, i) => (
               <li key={product.id}>
                 <Reveal delay={Math.min(i, 5) * 60}>
                   <ProductCard product={product} />
diff --git a/apps/storefront/components/product/product-card.tsx b/apps/storefront/components/product/product-card.tsx
index edc71eb..538a2cd 100644
--- a/apps/storefront/components/product/product-card.tsx
+++ b/apps/storefront/components/product/product-card.tsx
@@ -16,7 +16,7 @@ const availabilityLabel = {
  * The image is the product's artwork (products have no photos; the drawing is the product).
  */
 export function ProductCard({ product }: { product: ProductSummary }) {
-  const src = artworkImage(product.artworkSlug);
+  const src = product.image ?? artworkImage(product.artworkSlug);
   const badge = availabilityLabel[product.availability];
 
   return (
@@ -27,7 +27,11 @@ export function ProductCard({ product }: { product: ProductSummary }) {
       >
         <TileImage
           src={src}
-          alt={`${product.artworkTitle} on ${product.garment} — preview`}
+          alt={
+            product.image
+              ? `${product.title} — product photo`
+              : `${product.artworkTitle} on ${product.garment} — preview`
+          }
           badge={
             badge ? (
               <TileBadge className={product.availability === 'sold_out' ? 'bg-neutral-950/80' : ''}>
diff --git a/apps/storefront/components/product/product-configurator.tsx b/apps/storefront/components/product/product-configurator.tsx
index 9f329a0..aa20dd3 100644
--- a/apps/storefront/components/product/product-configurator.tsx
+++ b/apps/storefront/components/product/product-configurator.tsx
@@ -2,6 +2,7 @@
 
 import { Alert, Badge, Price, cn } from '@tms/ui';
 import { Minus, Plus, ShoppingBag } from 'lucide-react';
+import Image from 'next/image';
 import { useMemo, useRef, useState } from 'react';
 import { WishlistButton } from '@/components/account/wishlist-button';
 import { Accordion } from '@/components/site/accordion';
@@ -33,6 +34,7 @@ export function ProductConfigurator({ product }: { product: ProductDetail }) {
   const selectedColour = product.colours.find((c) => c.name === colour);
   const soldOut = product.availability === 'sold_out';
   const print = artworkImage(product.artworkSlug);
+  const productPhoto = product.image ?? null;
 
   function addToBag() {
     if (soldOut) return;
@@ -69,46 +71,67 @@ export function ProductConfigurator({ product }: { product: ProductDetail }) {
 
   return (
     <div className="grid gap-10 lg:grid-cols-2">
-      {/* Preview */}
+      {/* Preview — prefer a studio product photo when one was supplied. */}
       <div>
         <div
           className="relative w-full overflow-hidden rounded-[var(--radius-lg)] border border-line bg-canvas-2"
           role="img"
-          aria-label={`${product.artworkTitle} on ${colour ?? 'garment'}, ${view} view`}
+          aria-label={
+            productPhoto
+              ? `${product.title} product photo`
+              : `${product.artworkTitle} on ${colour ?? 'garment'}, ${view} view`
+          }
         >
-          <GarmentMockup
-            garment={product.garment}
-            colour={colour ?? selectedColour?.hex}
-            view={view}
-            artwork={print ? { src: print, area: 'front', alt: '' } : null}
-            priority
-            className="p-4 sm:p-6"
-            sizes="(min-width: 1024px) 40vw, 90vw"
-          />
-          <span className="absolute left-3 top-3 rounded-full bg-black/40 px-2 py-0.5 text-xs uppercase tracking-[0.08em] text-white">
-            {view}
-          </span>
-        </div>
-        <div
-          className="mt-3 inline-flex rounded-md border border-line p-1"
-          role="group"
-          aria-label="Garment view"
-        >
-          {(['front', 'back'] as View[]).map((v) => (
-            <button
-              key={v}
-              type="button"
-              onClick={() => setView(v)}
-              aria-pressed={view === v}
-              className={cn(
-                'rounded px-3 py-1.5 text-sm capitalize outline-none focus-visible:outline-2 focus-visible:outline-offset-2 focus-visible:outline-[var(--color-focus-ring)]',
-                view === v ? 'bg-accent text-on-accent' : 'text-ink-2 hover:text-ink',
-              )}
-            >
-              {v}
-            </button>
-          ))}
+          {productPhoto ? (
+            <div className="relative aspect-[4/5] w-full">
+              <Image
+                src={productPhoto}
+                alt={`${product.title} — product photo`}
+                fill
+                priority
+                sizes="(min-width: 1024px) 40vw, 90vw"
+                className="object-cover"
+              />
+            </div>
+          ) : (
+            <GarmentMockup
+              garment={product.garment}
+              colour={colour ?? selectedColour?.hex}
+              view={view}
+              artwork={print ? { src: print, area: 'front', alt: '' } : null}
+              priority
+              className="p-4 sm:p-6"
+              sizes="(min-width: 1024px) 40vw, 90vw"
+            />
+          )}
+          {productPhoto ? null : (
+            <span className="absolute left-3 top-3 rounded-full bg-black/40 px-2 py-0.5 text-xs uppercase tracking-[0.08em] text-white">
+              {view}
+            </span>
+          )}
         </div>
+        {productPhoto ? null : (
+          <div
+            className="mt-3 inline-flex rounded-md border border-line p-1"
+            role="group"
+            aria-label="Garment view"
+          >
+            {(['front', 'back'] as View[]).map((v) => (
+              <button
+                key={v}
+                type="button"
+                onClick={() => setView(v)}
+                aria-pressed={view === v}
+                className={cn(
+                  'rounded px-3 py-1.5 text-sm capitalize outline-none focus-visible:outline-2 focus-visible:outline-offset-2 focus-visible:outline-[var(--color-focus-ring)]',
+                  view === v ? 'bg-accent text-on-accent' : 'text-ink-2 hover:text-ink',
+                )}
+              >
+                {v}
+              </button>
+            ))}
+          </div>
+        )}
       </div>
 
       {/* Configuration */}
diff --git a/apps/storefront/components/product/shop-design-card.tsx b/apps/storefront/components/product/shop-design-card.tsx
index b5d4453..87f0684 100644
--- a/apps/storefront/components/product/shop-design-card.tsx
+++ b/apps/storefront/components/product/shop-design-card.tsx
@@ -1,34 +1,40 @@
+import { Price } from '@tms/ui';
 import Link from 'next/link';
 import { TileBadge, TileImage } from '@/components/site/tile';
-import type { SuppliedShopDesign } from '@/lib/data/supplied-catalogue';
+import type { ProductSummary } from '@/lib/data';
 
-/** A supplied clothing photograph linked back to its immutable artwork canvas. */
+/** A studio-supplied clothing photograph that opens as a buyable product page. */
 export function ShopDesignCard({
-  design,
+  product,
   priority = false,
 }: {
-  design: SuppliedShopDesign;
+  product: ProductSummary;
   priority?: boolean;
 }) {
+  const src = product.image ?? null;
+
   return (
     <Link
-      href={`/design-studio?artwork=${design.artworkSlug}`}
+      href={`/products/${product.slug}`}
       className="group block rounded-2xl outline-none focus-visible:outline-2 focus-visible:outline-offset-4 focus-visible:outline-[var(--color-focus-ring)]"
     >
       <TileImage
-        src={design.image}
-        alt={`${design.title} — clothing design`}
+        src={src}
+        alt={`${product.title} — product photo`}
         priority={priority}
-        badge={<TileBadge>Clothing design</TileBadge>}
+        badge={<TileBadge>Ready to buy</TileBadge>}
       />
       <div className="mt-4">
         <h3 className="font-display text-sm font-bold uppercase tracking-wide text-ink">
-          {design.title}
+          {product.title}
         </h3>
-        <div className="mt-1 flex items-center justify-between gap-3 text-xs">
-          <p className="text-muted">{design.garment}</p>
-          <span className="font-semibold uppercase tracking-[0.08em] text-ink">Design yours</span>
+        <div className="mt-1 flex items-baseline justify-between gap-3 text-xs">
+          <p className="min-w-0 truncate text-muted">{product.garment}</p>
+          <span className="shrink-0 font-display text-sm font-semibold text-ink">
+            <Price amountMinor={product.priceMinor} currency={product.currency} />
+          </span>
         </div>
+        <p className="mt-2 font-semibold uppercase tracking-[0.08em] text-ink">Shop now</p>
       </div>
     </Link>
   );
diff --git a/apps/storefront/lib/data/mock.ts b/apps/storefront/lib/data/mock.ts
index bd62800..60ed8c6 100644
--- a/apps/storefront/lib/data/mock.ts
+++ b/apps/storefront/lib/data/mock.ts
@@ -5,7 +5,7 @@ import { filterApproved } from '../community';
 import { summariseReviews } from '../reviews';
 import { artworkImage } from '../artwork-images';
 import { countShoppableItems, storyHotspotTargets } from '../stories';
-import { suppliedArtworkSeeds } from './supplied-catalogue';
+import { suppliedArtworkSeeds, suppliedShopDesigns } from './supplied-catalogue';
 import type {
   ArtworkDetail,
   ArtworkPassport,
@@ -57,6 +57,10 @@ interface ProductSeed {
   colours: string[];
   unavailableColours?: string[];
   soldOutSizes?: string[];
+  /** Shop-facing title when it should differ from `artwork — garment`. */
+  displayTitle?: string;
+  /** Product photograph when the studio supplied a flat-lay / worn shot. */
+  image?: string;
 }
 
 const productSeeds: ProductSeed[] = [
@@ -124,13 +128,30 @@ const productSeeds: ProductSeed[] = [
     availability: 'available',
     colours: ['Black', 'Slate', 'Sand'],
   },
+  // Studio-supplied clothing photographs — buyable products in Shop (not Design Studio links).
+  ...suppliedShopDesigns.map<ProductSeed>((design) => {
+    const artwork = suppliedArtworkSeeds.find((a) => a.slug === design.artworkSlug);
+    const isBlack = design.garment.toLowerCase().includes('black');
+    return {
+      slug: design.slug,
+      artworkSlug: design.artworkSlug,
+      artworkTitle: suppliedArtworkTitle(design.artworkSlug),
+      collection: artwork?.collection ?? 'Africa United',
+      garment: 'Classic T-shirt',
+      displayTitle: design.title,
+      image: design.image,
+      priceMinor: 1400000,
+      availability: 'available',
+      colours: isBlack ? ['Black', 'Slate'] : ['Bone', 'Sand'],
+    };
+  }),
 ];
 
 function toProductSummary(seed: ProductSeed): ProductSummary {
   return {
     id: seed.slug,
     slug: seed.slug,
-    title: `${seed.artworkTitle} — ${seed.garment}`,
+    title: seed.displayTitle ?? `${seed.artworkTitle} — ${seed.garment}`,
     artworkSlug: seed.artworkSlug,
     artworkTitle: seed.artworkTitle,
     collection: seed.collection,
@@ -139,6 +160,7 @@ function toProductSummary(seed: ProductSeed): ProductSummary {
     currency: 'NGN',
     availability: seed.availability,
     colourCount: seed.colours.length,
+    image: seed.image ?? null,
   };
 }
 
@@ -703,6 +725,50 @@ function toStorySummary(seed: StorySeed): StorySummary {
  * read/write/moderation is server-authoritative (TMS-FBR-008).
  */
 const reviewSeeds: Record<string, Review[]> = {
+  'product:africa-united-white-tee': [
+    {
+      id: 'rv-auw-1',
+      rating: 5,
+      title: 'Wears like the studio shot',
+      body: 'Print is crisp on the white cotton and the fit is true to size. Exactly what I ordered from Shop.',
+      author: 'Amaka D.',
+      createdAt: '2026-07-12T10:00:00.000Z',
+      verifiedPurchase: true,
+    },
+  ],
+  'product:africa-united-black-tee': [
+    {
+      id: 'rv-aub-1',
+      rating: 5,
+      title: 'Black tee, loud print',
+      body: 'The duo graphic pops on black. Soft hand-feel after one wash and no fading yet.',
+      author: 'Chidi O.',
+      createdAt: '2026-07-10T15:20:00.000Z',
+      verifiedPurchase: true,
+    },
+  ],
+  'product:resilience-white-tee': [
+    {
+      id: 'rv-rw-1',
+      rating: 4,
+      title: 'Poster energy on cotton',
+      body: 'Love the type and the heritage symbols. Sized up for a looser street fit and it works.',
+      author: 'Zainab M.',
+      createdAt: '2026-07-08T09:10:00.000Z',
+      verifiedPurchase: true,
+    },
+  ],
+  'product:africa-united-model-tee': [
+    {
+      id: 'rv-aum-1',
+      rating: 5,
+      title: 'Looks like the worn photo',
+      body: 'Bought the black worn piece and it matches the shop photo. Easy add-to-bag flow, arrived in five days.',
+      author: 'Ifeanyi B.',
+      createdAt: '2026-07-14T12:40:00.000Z',
+      verifiedPurchase: true,
+    },
+  ],
   'product:midnight-in-lagos-classic-tee': [
     {
       id: 'rv-mil-1',
diff --git a/apps/storefront/lib/data/supplied-catalogue.spec.ts b/apps/storefront/lib/data/supplied-catalogue.spec.ts
index c63376e..7275c06 100644
--- a/apps/storefront/lib/data/supplied-catalogue.spec.ts
+++ b/apps/storefront/lib/data/supplied-catalogue.spec.ts
@@ -22,14 +22,28 @@ describe('studio-supplied catalogue media', () => {
     }
   });
 
-  it('keeps clothing photographs in Shop and links them to artwork', () => {
+  it('keeps clothing photographs in Shop as buyable products', async () => {
     expect(suppliedShopDesigns).toHaveLength(4);
 
+    const products = await mockProvider.listProducts();
+    const bySlug = new Map(products.map((p) => [p.slug, p]));
     const artworkSlugs = new Set(suppliedArtworkSeeds.map(({ slug }) => slug));
+
     for (const design of suppliedShopDesigns) {
       expect(design.image).toMatch(/^\/products\/.+\.jpg$/);
       expect(artworkSlugs.has(design.artworkSlug)).toBe(true);
       expect(existsSync(join(process.cwd(), 'public', design.image.slice(1)))).toBe(true);
+
+      const product = bySlug.get(design.slug);
+      expect(product).toBeDefined();
+      expect(product?.image).toBe(design.image);
+      expect(product?.artworkSlug).toBe(design.artworkSlug);
+      expect(product?.availability).toBe('available');
+
+      const detail = await mockProvider.getProduct(design.slug);
+      expect(detail).not.toBeNull();
+      expect(detail?.colours.length).toBeGreaterThan(0);
+      expect(detail?.sizes.some((s) => s.available)).toBe(true);
     }
   });
 
diff --git a/apps/storefront/lib/data/types.ts b/apps/storefront/lib/data/types.ts
index 69c9728..0c49c68 100644
--- a/apps/storefront/lib/data/types.ts
+++ b/apps/storefront/lib/data/types.ts
@@ -258,6 +258,11 @@ export interface ProductSummary {
   currency: string;
   availability: Availability;
   colourCount: number;
+  /**
+   * Optional product photograph (flat-lay / worn shot). When set, shop tiles and the product
+   * page prefer it over composing a garment mockup from the artwork plate alone.
+   */
+  image?: string | null;
 }
 
 /**